Launching a new market, city or product requires a well thought out approach based on clear goals and a set timeline. You have to understand the market potential, the time…
Author: Peter May, Head of Global Expansion at Trella The renowned military strategist, Sun Tzu once wrote “The line between order and disorder lies in logistics” and it is no different now than…
Amidst a pen and paper industry Trella comes forth as the logistical solution to a highly fragmented supply chain sector. Trella’s focus on Egypt will soon grow into a regional…
The supply chain sector in the Middle-East is a USD 200bn* industry, with the trucking industry accounting for USD 50bn. Transport is a key aspect for life in the modern…