Trella launched Pakistan in October of 2020 as its third and most promising market. The aim was not to chase growth for the sake of growth, but to be precise…
Launching a new market, city or product requires a well thought out approach based on clear goals and a set timeline. You have to understand the market potential, the time…
Everything is shifting in the Kingdom of Saudi Arabia. Its desert sands and start-up realm are moving alike. Saudi Arabia is taking massive leaps into facilitating the tech industry and…
In 2018, African tech startups saw exponential funding growth of 108% – a sign of the tech scene’s allure to venture investors. But amidst this glittering narrative, something is missing. …
Author: Mohamed El Garem, Co-Founder and Head of Launch at Trella. In early 2019, I took up the Head of Launch position at Trella, put boots to the ground and…